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Buyer's guide

Best AI SDR software in 2026

For most teams the best AI SDR software is AiSDR, Reply.io's Jason AI or Salesforge's Agent Frank. Artisan and 11x suit bigger budgets.

AiSDR homepage headline: Your AI SDR that books meetings that close
AiSDR$1.50/contact
Artisan homepage headline about Ava, the AI BDR that runs in your stack
Artisanon request
Reply.io Jason AI page with the headline Jason, AI SDR Agent and a setup preview
Jason AIfrom $500/mo
Salesforge Agent Frank page with a Hire Agent Frank button
Agent Frank$499/mo

Key takeaways

AI SDR software is a tool that does the job of a sales development rep: it finds prospects, writes the outreach, sends it, answers the replies and books meetings. The nine below all do some of that, and few do all of it at a price a small team can see before a sales call.

  • AiSDR is the easiest to start: $1.50 per person prospected, charged daily, with no sales call and email plus LinkedIn in one sequence.
  • Artisan's Ava and 11x's Alice are full-motion AI SDRs for funded sales teams. Neither publishes a price, so expect a demo first.
  • Reply.io's Jason AI starts from $500 a month and Salesforge's Agent Frank from $499 a month on annual billing, both with email and LinkedIn.
  • Amplemarket starts at $600 a month on an annual term and pairs a large contact database with Duo, its AI copilot.
  • Clay is a builder, not an AI SDR: you wire research, enrichment and sending together yourself, starting on a free plan.
  • Regie.ai has a free plan and a $49 Pro plan, and Qualified's Piper covers inbound leads on your website rather than cold outbound.
  • If you already send with Instantly or Smartlead, you may only need AI on the replies. That is the job Revbound does, from $49 a month.
Summary

The 9 best AI SDR tools at a glance

#ToolBest forStarting price
1AiSDRPay as you go outbound$1.50 per contact
2Artisan (Ava)A managed AI BDROn request
311x (Alice)Enterprise outboundOn request
4Reply.io (Jason AI)Teams already on ReplyFrom $500 / month
5Salesforge (Agent Frank)Per-contact pricing$499 / month, annual
6AmplemarketReps who want a copilot$600 / month, annual
7ClayBuilding your own AI SDRFree, then $167 / month
8Regie.ai (RegieGO)Reps who prospect and dialFree, then $49 / month
9Qualified (Piper)Inbound website leadsOn request

What each tool automates

ToolProspectingWritingSendingReply handlingBookingLinkedIn
AiSDRYesYesYesYesYesYes
Artisan (Ava)YesYesYesYesYes"Social" listed
11x (Alice)YesYesYesYesNot stated for Alice"Social" listed
Reply.io (Jason AI)YesYesYesYesYesYes
Salesforge (Agent Frank)YesYesYesYesYesYes
AmplemarketYesYesYesDraft replies on EliteNot listedMultichannel
ClayYesYou build itClay SequencerNot listedNot listedNo
Regie.ai (RegieGO)YesYesYour Gmail or OutlookNot listedNot listedNot listed
Qualified (Piper)Inbound onlyYesEmail conversationsYesYesNot listed

"Yes" means the vendor's own pricing or product page lists it. "Not listed" means we could not find it there.

Method

How we picked

Vendor pricing

Every price comes from the vendor's own pricing page. Where a vendor hides its price, the card says so.

The five SDR jobs

Prospecting, writing, sending, reply handling and booking, scored one by one instead of as a single grade.

Channels

Email only, or email plus LinkedIn, calls and voice, as each vendor describes it.

Control

Whether you can approve messages before they go out or run the agent on full autopilot.

Getting started

Free plan, free trial, self-serve sign-up or a demo with sales first.

1AiSDR, best for pay as you go outbound

Best for

Small teams that want a real AI SDR without a contract or a sales call

AiSDR homepage with Skip the demo and Speak to sales buttons
AiSDR homepage

AiSDR is the one full AI SDR here you can start without a sales call or a contract. The self-serve plan costs $1.50 per person prospected, is charged daily and stops when you stop. Research, list building and writing are included in that price.

Its agent, Ami, builds the campaign and runs it. Prospects come from a pool of 2B+ profiles with live signals such as job changes and funding, and one sequence can mix email with LinkedIn connection requests, DMs, InMails and voice notes. Replies from both channels land in one inbox, where AI sorts and answers them, either within about 5 to 10 minutes or in a co-pilot mode where you approve first.

The catch is the CRM. HubSpot syncs both ways on every plan, but Salesforce sits on the Team plans, which are for 1,000+ contacts a month and come with quarterly contracts.

Strengths

  • Pay per contact, stop anytime
  • Email and LinkedIn in one sequence
  • AI reply handling with an approval mode

Weaknesses

  • Salesforce only on Team plans
  • Team plans need a quarterly contract
  • Cost grows with every contact you reach

Pricing

$1.50 per person prospected. Team plans are quoted by volume, up to 40% lower per contact.

AiSDR reviews on G2

2Artisan, best for a managed AI BDR

Best for

Sales teams that want an autonomous AI BDR with onboarding and a CSM behind it

Artisan homepage with a work email field and Get started button
Artisan homepage

Artisan sells Ava, which it calls an AI BDR. Ava finds and enriches leads from 250M+ contacts and 22+ data sources, sends multi-channel outreach across email and social, handles every reply and books meetings on your reps' calendars. Emails go out in your reps' names from your own domains.

You choose how much rope Ava gets. Approval mode holds every draft for a click, tone and banned phrases can be locked, and escalation rules decide when a human takes over. Salesforce and HubSpot sync both ways on every plan.

Pricing is the hard part. The tiers are sized by leads contacted (about 2,500 a month on Team, about 6,000 on Scale), but every tier says "Talk to sales." Plan on a demo before you see a number.

Strengths

  • Covers all five SDR jobs
  • Approval mode and escalation rules
  • Two-way Salesforce and HubSpot sync
  • SOC 2 Type II

Weaknesses

  • No published price
  • No self-serve start
  • The AI dialer is a per-seat add-on

Pricing

Team, Scale and Enterprise, all quoted by sales.

Artisan reviews on G2

311x, best for enterprise outbound

Best for

Larger revenue teams that want outbound and inbound agents from one vendor

11x homepage headline about agents that drive revenue, with a Get a Demo field
11x homepage

11x runs two agents. Alice handles outbound: she builds lists from live signals and a 400M-contact database, researches each buyer, writes the message and runs it across email, social and a power dialer. Julian handles inbound with voice and chat agents that qualify leads and book meetings.

On the reply side, Smart Replies read each answer, respond to questions and common objections, and pass sensitive threads to your team. Every activity syncs back to the CRM.

There is no pricing page at all, and every button asks you to book a demo. That puts 11x out of reach for anyone who wants to test with a card.

Strengths

  • Separate outbound and inbound agents
  • Power dialer in the same sequence
  • Bi-directional CRM sync

Weaknesses

  • No public pricing
  • Demo before any trial
  • Outbound page doesn't say Alice books meetings herself

Pricing

Not published. Quoted after a demo.

11x reviews on G2

4Reply.io (Jason AI), best for teams already on Reply

Best for

Teams that already run sequences in Reply.io and want an agent on top

Reply.io Jason AI page with a What would you like to sell setup box
Reply.io Jason AI page

Jason is the AI SDR inside Reply.io, priced from $500 a month. Reply says Jason finds prospects, writes personalized messages, manages the responses and books meetings, across email and LinkedIn and in 50+ languages. An approval mode lets you check messages before they send.

If you'd rather keep the work manual, Reply's sequencer starts at $49 per user a month on annual billing, and LinkedIn automation is a $69 add-on per account. Reply also syncs with Salesforce, HubSpot, Pipedrive, Copper and Close. Teams leaving Reply for a cheaper sender can compare options in our best cold email software roundup.

Strengths

  • Published starting price
  • Email and LinkedIn with approval mode
  • Five CRM integrations

Weaknesses

  • $500 a month before any add-ons
  • LinkedIn costs extra on the manual plans
  • Trial terms for Jason itself aren't spelled out

Pricing

Jason AI from $500 a month. Reply sequencer plans from $49 per user a month, billed annually.

Reply.io reviews on G2

5Salesforge (Agent Frank), best for per-contact pricing

Best for

Teams that want an AI SDR priced on volume, not seats

Salesforge Agent Frank page headline with a Hire Agent Frank button
Salesforge Agent Frank page

Agent Frank is Salesforge's AI SDR. He searches a 500M+ contact engine, writes the emails, follows up and books the meeting, with auto-pilot and co-pilot modes and support for 20+ languages. Salesforge includes unlimited email and LinkedIn senders, so you don't pay per seat.

You pay for active contacts, meaning the prospects Frank is working at any one time. Tier 1 is $499 a month on annual billing for 1,000 active contacts, and past 2,000 a month the rate is $0.25 per contact. A dedicated account manager and a shared Slack channel come with it.

New mailboxes need about two weeks of warmup before Frank sends, so the first month starts slow.

Strengths

  • Unlimited email and LinkedIn senders
  • Co-pilot mode for review
  • Account manager and Slack support

Weaknesses

  • $499 price is the annual rate
  • About two weeks of warmup first
  • Free trial terms for Frank aren't stated

Pricing

$499 a month billed annually for 1,000 active contacts. Salesforge's own sequencer starts at $40 a month billed annually.

Salesforge reviews on G2

6Amplemarket, best for reps who want a copilot

Best for

Sales teams that want data, sequences and AI help in one seat-based platform

Amplemarket homepage headline: Agents build your pipeline. Your team closes it
Amplemarket homepage

Amplemarket leans toward helping reps rather than replacing them. Duo, its AI copilot, writes the emails and surfaces intent signals, and the platform adds a B2B database, multichannel sequences, email validation and a dialer. Duo Inbox, which drafts a reply to every prospect email, only comes on Elite.

Startup costs $600 a month on an annual term with 2 users and 27,000 contacts. Growth and Elite are custom-priced, with 4 and 10 users. Every plan has a free trial.

Strengths

  • Contact data included in every plan
  • Dialer and voice messages
  • Free trial on all plans

Weaknesses

  • Annual term from $600 a month
  • AI reply drafts only on Elite
  • No AI meeting booking listed

Pricing

Startup $600 a month on an annual term. Growth and Elite on request.

Amplemarket reviews on G2

7Clay, best for building your own AI SDR

Best for

Growth engineers who want full control over research and targeting

Clay homepage headline: Build systems to grow revenue
Clay homepage

Clay is a toolkit, not a finished agent. You pull data from 150+ providers, run Claygent (its web-research AI agent) to find custom details on each lead, and send through the Clay Sequencer or a sequencer you already use. Growth adds CRM auto-sync and lets you buy domains and mailboxes inside Clay.

What it doesn't list is the back half of the SDR job: answering replies and booking meetings. If you build on Clay, plan for a sender and a way to work the replies.

The Free plan gives 6,000 actions a year. Launch is listed at $167 a month and Growth at $446, with 10% off on annual billing and a 14-day trial.

Strengths

  • 150+ data providers in one table
  • Free plan with unlimited seats
  • Works with the sequencer you have

Weaknesses

  • No reply handling or booking listed
  • You build and maintain the workflow
  • Actions and data credits run out on busy months

Pricing

Free, Launch $167 a month, Growth $446 a month, Enterprise custom.

Clay reviews on G2

8Regie.ai, best for reps who prospect and dial

Best for

Individual reps and small teams who research, email and call themselves

RegieGO homepage headline: The fastest path from ICP to pipeline
RegieGO homepage

RegieGO, from Regie.ai, puts research, enrichment, drafting, agents and a power dialer in one workspace, with a free built-in CRM or a connection to HubSpot, Salesforce or Monday CRM. Emails go out from your own Gmail or Outlook. It runs on credits, and enrichment that finds nothing costs nothing.

Free gives each person 250 one-time credits with no card. Pro is $49 a month ($41 on annual) for 5,000 credits, and Team is $150 per seat a month with a two-seat minimum. The pricing page doesn't list automatic reply handling or meeting booking, so treat it as a rep's assistant rather than a stand-in for one.

Strengths

  • Free plan, no card
  • Built-in CRM and power dialer
  • Pay only when enrichment finds data

Weaknesses

  • No reply handling or booking listed
  • Credits cap your monthly work
  • Team needs two seats minimum

Pricing

Free, Pro $49 a month, Team $150 per seat a month, 17% off on annual billing.

Regie.ai reviews on G2

9Qualified (Piper), best for inbound website leads

Best for

B2B companies with real website traffic and slow inbound follow-up

Qualified page headline: Meet Piper, the AI SDR Agent
Qualified Piper page

Piper works the other side of the funnel. Instead of cold outbound, she talks to visitors on your website by text, voice or video, follows up by email and books meetings. Qualified connects to Salesforce CRM and 20+ other go-to-market systems.

Plans are sized by web sessions and email contacts (Premier covers 250K monthly web sessions and 2.5K monthly active email contacts), and all three tiers are "Contact us." Pick Piper if inbound demand goes unworked. For cold outbound, look higher up this list.

Strengths

  • Website chat, voice and video
  • Meeting booking included
  • Salesforce integration

Weaknesses

  • Not built for cold outbound
  • No published price
  • Value depends on your traffic

Pricing

Premier, Enterprise and Ultimate, all quoted after a demo.

Qualified reviews on G2

Do you need a full AI SDR or just AI on the replies?

Pick an AI SDR if

You have no list, no copy and no sender yet, and want one tool to run outbound end to end.

Most AI SDR software bundles five jobs, and you pay for all of them. Plenty of agencies and outbound teams already have the first three covered: a list provider, copy they trust and a sequencer such as Instantly or Smartlead (our Instantly vs Apollo breakdown shows how a list tool and a sender split that work). What slips is the back half. Interested replies sit unanswered, out-of-office notes get ignored, and referrals to "talk to my colleague" never get a follow-up.

Revbound is not an AI SDR, which is why it isn't ranked above. It doesn't find prospects or send the first email. It pulls every reply from Instantly, Smartlead, Email Bison, PlusVibe, SendKit and ArcSend into one inbox, sorts each one with AI (interested, meeting requested, out of office, referral, not interested), drafts or sends the answer, offers times that are free on your Cal.com or Google Calendar and books the meeting when the lead says yes.

Revbound Unibox with replies labeled Interested, Meeting Scheduled and Out Of Office next to an open thread
Revbound Unibox

The follow-ups run without you: it writes back when an out-of-office lead returns, contacts the person a lead refers you to, and keeps following up for about two months (our cold email follow up guide covers the timing behind that). If your sequence itself needs work first, start with how to build a cold email sequence.

Pick Revbound if

  • You already send from a supported sequencer
  • Replies are spread across tools or clients
  • You want meetings booked from free calendar times

Honest limits

  • No prospecting or first-touch sending
  • No LinkedIn, SMS, voice or CRM sync
  • Newer and smaller than every tool above

Plans are Solo $49, Agency $99 and Connector $149 a month for unlimited clients, month to month with AI included; Agency and up add client workspaces, client reports and meeting proof. See Revbound pricing, or the Master Inbox alternative comparison if you're weighing reply inboxes.

Pricing

AI SDR pricing compared

ToolPublished starting priceWhat you pay forFree plan or trialHow you start
AiSDR$1.50 per person prospectedContacts reached, charged dailyNot listedSelf-serve
ArtisanNot publishedLeads contacted a monthNot listedTalk to sales
11xNot publishedNot publishedNot listedDemo
Reply.io Jason AIFrom $500 / monthPlan14-day Reply.io trialDemo or trial
Salesforge Agent Frank$499 / month, billed annuallyActive contactsNot stated for FrankHire Frank or book a demo
Amplemarket$600 / month, annual termPlan, 2 users includedFree trialTrial
ClayFree, Launch $167 / monthActions and data creditsFree plan, 14-day trialSelf-serve
Regie.aiFree, Pro $49 / monthCredits, per seat on TeamFree planSelf-serve
Qualified PiperNot publishedWeb sessions and email contactsNot listedDemo

Monthly prices in USD from each vendor's pricing page. Add-ons such as mailboxes, LinkedIn seats and dialers cost extra.

FAQ

AI SDR software questions

What is the best AI SDR?

For a small team that wants to start without a contract, AiSDR is the best AI SDR: $1.50 per person prospected, charged daily, with email and LinkedIn in one sequence. Reply.io's Jason AI (from $500 a month) and Salesforge's Agent Frank ($499 a month on annual billing) suit teams with a steady monthly budget. Artisan and 11x suit larger sales teams that are fine with a demo and a quote.

How much does an AI SDR cost?

Published AI SDR pricing runs from $1.50 per contact on AiSDR to about $500 to $600 a month for Jason AI, Agent Frank and Amplemarket's Startup plan. Artisan, 11x and Qualified don't publish prices and quote after a demo. Clay and Regie.ai have free plans, but they are toolkits rather than full AI SDRs.

Can AI SDRs book meetings?

Several can. AiSDR, Artisan, Reply.io's Jason AI, Salesforge's Agent Frank and Qualified's Piper all list meeting booking. Amplemarket, Clay and Regie.ai don't list it on their pricing pages, and 11x lists booking for Julian, its inbound agent, while the page for Alice, its outbound agent, doesn't mention it.

Is AI replacing SDRs?

For some outbound work, yes: Artisan, 11x and AiSDR run prospecting, writing, sending and replies with little human input. Most vendors still build in approval modes and escalation rules so a person checks drafts and takes the live conversations. Amplemarket and Regie.ai position their AI as help for reps rather than a replacement.

Which AI SDR tools have public pricing?

AiSDR, Reply.io's Jason AI, Salesforge's Agent Frank, Amplemarket's Startup plan, Clay and Regie.ai publish prices. Artisan, 11x and Qualified's Piper ask you to talk to sales first.

Do I need an AI SDR if I already use Instantly or Smartlead?

Often not. If you already have lists, copy and a sequencer, the gap is usually the replies: answering interested leads fast, following up on out-of-office notes and booking the call. Revbound does that part, reading replies from Instantly, Smartlead, Email Bison, PlusVibe, SendKit and ArcSend, from $49 a month with a 3-day free trial.

Is there a free AI SDR?

Not a full one. Clay's Free plan includes 6,000 actions a year with its Claygent research agent, and Regie.ai's Free plan gives 250 one-time credits per person for research, drafting and agents. Both stop short of answering replies and booking meetings on their own.

AiSDR, Artisan, 11x, Reply.io, Salesforge, Amplemarket, Clay, Regie.ai, Qualified, Instantly and Smartlead are trademarks of their owners, and Revbound is not affiliated with them. Prices are published list prices and can change, so confirm them on each vendor's pricing page before you buy.

Three days free

Already sending with Instantly or Smartlead?

You may only need AI on the replies. Revbound sorts every reply, answers interested leads and books the meeting, from $49 a month.